How to Choose the Right RV Park for Lasting Success By Frank Rolfe

For many investors, an RV park can be more than just a business—it’s a pathway to a fulfilling and financially rewarding venture. When carefully selected, an RV park investment can lead to substantial returns and a business environment that’s a joy to operate. Here are some key aspects to consider when looking for an RV park that promises steady growth and satisfaction.

Consistent Financial Performance

A successful RV park should deliver solid cash flow, ensuring expenses are covered with profits to spare. This is crucial, as strong cash flow supports both daily operations and growth over time. When searching for a property, consider parks with a cap rate of around 10% or higher to create a financial buffer that makes it easier to weather any economic shifts.

Scenic Value for a Better Customer Experience

A park set in a picturesque location doesn’t just attract more guests; it enhances the experience for those who work and stay there. Destination parks located near natural attractions are especially valuable, offering travelers memorable experiences while maintaining higher occupancy and guest satisfaction. Avoid properties that may only serve as quick stopovers without scenic appeal, as these often lack the draw of true destination sites.

Alignment with Your Skills

Investing in an RV park also means aligning the park’s needs with your own skills. If you have a background in marketing, a property needing outreach efforts can benefit from your expertise. Similarly, if you’re experienced with maintenance or guest services, look for a park with amenities that require that touch. Finding a property that matches your strengths will make operations smoother and contribute to long-term success.

Accessible Financing and Strong Loan Support

The RV Park industry generally benefits from favorable financing conditions, thanks to lower default rates compared to other commercial real estate sectors. Lenders often view RV parks as a stable investment, particularly destination parks, which tend to secure longer loan terms and favorable rates. Prioritizing a park in a high-demand location can increase your likelihood of accessing reliable financing options.

Location Stability

When evaluating potential locations, think long-term demand. Parks near enduring attractions—such as national landmarks or popular tourist destinations—often maintain steady occupancy rates. Look for properties that cater to enduring visitor interests, ensuring that demand remains high and that the location won’t become outdated over time.

Growing Demand from Baby Boomers

The retiring Baby Boomer population presents an expanding market. With thousands reaching retirement age daily, many are turning to RVs as a way to explore the country. This trend is expected to continue as the Baby Boomer generation remains active in retirement, providing RV park owners with a reliable customer base well into the coming years.

Rising Interest Among Younger Travelers

In addition to Baby Boomers, there’s a notable rise in RV interest among younger generations. Many younger families see RV travel as a way to connect with nature affordably while creating memorable experiences. This shift adds a new dimension of demand, ensuring RV parks see consistent growth across different age groups.

Final Thoughts

An RV Park investment has the potential to deliver long-term satisfaction and financial success. By carefully choosing a park with strong cash flow, scenic appeal, alignment with your skills, and steady demand, you can create an investment that thrives in the years to come. With the right choice, an RV park can indeed become a rewarding venture with plenty of lasting potential.

By Frank Rolfe

Frank Rolfe has been an active investor in RV parks for nearly two decades. As a result of his large collection of RV and mobile home parks, he has amassed a virtual reference book of knowledge on what makes for a successful RV park investment, as well as the potential pitfalls that destroy many investors.